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Accessibility on Social Media

UH Hilo encourages all social media content creators to take some thoughtful steps, such as using text fields to convey complete descriptions, including alternate text, and providing captions for videos. These steps will ensure that the content published on social media is accessible to all, including those using screen readers or other assistive devices.

Resources

The University of Minnesota's Accessible U provides tutorials for all of the major social media platforms.

SiteImprove has several helpful tips in a blog article about accessible posting.

Google makes it easy to add captions to a YouTube video. Learn how to Add your own subtitles & closed captions

On Twitter, the picture descriptions setting allows for you to provide alternate text: Learn How to make images accessible for people using Twitter.

Examples

Instagram ( Inaccessible)

The post below is an example of an inaccessible Instagram post. The graphic contains words that are not available to non-sighted users. A screen reader would find no information to convey to a visitor. Also, the word Hawai╩╗i is missing the ╩╗okina character.

Instagram ( accessible)

This example instagram post is more accessible. Although it also uses text in the image (not recommended), that text is also available in the caption for non-sighted users.