2020 KTA scholarship drive underway Feb. 12–March 10

How can you contribute? Buy sponsors’ foods at KTA Super Stores and cheer on the Vulcans! Each purchase of select foods at KTA, and points scored by Vulcan teams, grows the scholarship fund. 

Collage of several athletes.

KTA shoppers have an entire month to help University of Hawaiʻi at Hilo Athletics by making their regular purchases, thanks to the 2020 KTA Score for Scholarships program. From February 12 through March 10, when shoppers buy products from participating brands at KTA Super Stores, their purchases help support UH Hilo’s student-athletes.

In addition, KTA donates $50 for every 3-point basket the Vulcans score during the basketball season; each goal in soccer is awarded $100; and volleyball scores $50 for every service ace. During baseball and softball games, the Vulcans receive $25 for strikeouts, $50 for doubles, $75 for triples, $100 for home runs and $500 for grand slams.

“The continued support that the UH Hilo Athletics department receives from KTA Super Stores and the generous vendors each year makes a tremendous difference in the lives of our student-athletes,” says Patrick Guillen, director of athletics.  “Receiving this assistance helps with tuition, books, meals and housing, which allows our student-athletes to focus on their academic and athletic goals.”

All funds raised through the program are deposited into the KTA UH Hilo Score for Scholarships Endowment Fund. The program, started in 2003, has provided more than $250,000 in donations towards scholarships for student-athletes.

“We always love this time of year when we are able to engage both our community members and our brand partners in a way that truly makes a difference in the lives of UH Hilo student-athletes, just as they enrich our community by providing great teams for us to cheer for,” says Toby Taniguchi, president of KTA Super Stores.

KTA Super Stores is able to offer this annual support through the sponsorships from the following brands: Diamond Bakery, Hawaiian Sun, Love’s Bakery, Wild Harvest, Banana Boat, Nabisco, Pepsi, P&G, Conagra, Gatorade, Kellogg’s, KraftHeinz and Hershey’s.

Read full media release.