CoBE coffee simulation featured in national teaching journal

Thursday, June 18, 2020, 6:05am by

From Farm to Cup: A Coffee Supply Chain Negotiation Role-Play

A study of Dr. Todd Inouye‘s coffee supply chain simulation is coming out in July in the teaching journal for DSI (Decision Sciences Institute), DSJIE (Decision Sciences Journal of Innovative Education). This article and class activity was presented at both the Academy of International Business Conference as a finalist for the CUIBE Award for Best Paper on International Business Education and again at the DSI annual conference as a finalist for the┬áInstructional Innovation Award.

How it all started

Dr. James Kling, who specializes in supply chain management at Niagara University, approached Dr. Inouye one day with a problem. Current supply chain simulations were dated and boring, and failed to provide a high standard of experiential learning. Dr. Inouye and Dr. Kling developed this simulation from the ground up. It has been run in multiple MBA and undergraduate classes at Niagara University and in the fall 2019 and spring 2020 semesters at UH Hilo in CoBE’s required MGT 333 – International Management course. Students get to experience different parts of the coffee supply chain in a pricing negotiation which also folds in the ethical dilemmas businesses face as they push to lower costs.

The results

Dr. Inouye and Dr. Kling have found that students who complete the activity significantly improve their ethical awareness and scope of responsibility while feeling more confident in negotiating.
From Farm to Cup: A Coffee Supply Chain Negotiation Role-Play
Todd M. Inouye and James A. Kling. Forthcoming in Decision Sciences Journal of Innovative Education, a publication of the Decision Sciences Institute.